And it’s obviously a Chinese rip-off of the similar looking Nordost. Not that I think genuine Nordost is much more than jewellery foo, but then I’m a bit cynical these days.
Genuine Nordost is about £10K a meter! There's no comparison to the kosher product but I will say, it really is well made and excellent throughout. You're paying £95-£100 for meter and a half for these, there's no way you can mistake it for the real thing.
The real Valhalla 2's are pure silver wiring, these have silver plating. I recall making my pure silver cables. I got the naked wiring and inserted the special sheathing made from Teflon, I still have them. I was getting the desired results, really clean sound but were bright sounding. In the end I replaced them with 16 AWG OFC copper wiring, I lost some detail but were more agreeable with the speakers, these gave a better balance.
The simple copper wiring costs me I think less than ten pounds and the pure silver wiring, including the material and reel of 4% silver soldering, I better not say, but it was a lesson learnt, not everything that's expensive is necessarily better.
I think those bright sounding silver cables would be better match for speakers that are more laid back in their presentation.
I didn't purchase these faux cables because of the magic Nordost branding, I genuinely wanted flat speaker wire to manage better my cabling. The old python like cabling was sticking out from the sides and nervous it would get knocked and send everything tumbling down.
In all honesty, I would rather they call it by another name or kept to their generic branding because it distracts from the integrity of the product. It isn't genuine but it is quality speaker cable. I was surprised by the quality both in terms of construction and sound quality - ooops I said that dirty word
The Ataudio interconnect cable on the other hand, closely resemble the Nordost Odin but they did the smart thing, they labelled it as their own brand, and I think that was the right approach.
View: https://youtu.be/Uh_0QP9oanw?si=_bohPIp_NY7-3x1w