Tze Kin said:
Yes big boss, Andy clough did question the merits of buying 4k TV on the article you referred to but Becky Roberts from what hi fi also suggested the good reasons for buying a 4K TV. I prefer a more balance view when 'giving advice' and let the buyer decide, which is what hi fi has clearly done.
You're missing the point. Probably you're not based in the UK.
The people in that article are the ones who will be responsible for bringing 4K in the UK. They're holding back until the standards are finalised. Copy pasting relevant bits of that article:
Andy Quested is the head of HD and UHD at the BBC. He says: "No, I haven't bought a 4K TV yet - I don't think they're ready. What we have at the moment is a conglomeration of three or four different [UHD} standards all vying to get to market. There are still a lot of variables: which frame rate would you like? What kind of colour do you want? Do you want HDR or standard dynamic range? What we have now is the base minimum.
"The ITU [International Telecommunication Union - a UN body for setting global technical standards] study period for UHD ends this July and then it will be six months before the next meeting, so in that time nothing happens. Currently there's a choice of five or six UHD standards, all of which work - but which one do you use?"
There are still issues around copy protection. We don't know what Hollywood will demand and if the hardware will work with that."
Chris Johns, chief engineer for broadcast strategy at Sky says, "The question for consumers is ‘when do I join the 4K revolution?’. Which standard do you define as the de facto 4K one? As broadcasters, we have to decide at what point we offer the consumer a 4K service. Personally I'm one for the big bang approach when everything is in place, rather than introducing gradual improvements. When will we have a real, full 4K standard? We're not there yet."
The official line from Sky is that "it has not got a 4K proposition to launch at this time", says Johns. But, like the BBC (which recorded the Queen's Christmas message in 4K), Sky has been playing around with 4K for some time. "The challenge is that there are different production values for, say, sport and outside broadcasts compared with drama.
When is the TV screen going to be able to deliver the big step change [in picture quality]? Current 4K TV sets won't handle HDR, nor the frame rates required for films and sport."
Simon Gauntlett, chief technology officer at the
DTG, is concerned that the current somewhat confused situation around UHD standards could mislead consumers: "How do we avoid retailers mis-selling 4K TVs that may be redundant in two years? You have to be very careful in case thay are not compatible with future upgrades."
"We haven't yet agreed a combination of standards to define the UHD experience," continued Gauntlett. "That is something we are discussing in the UK UHD Forum. We need some sort of UHD-Ready label. The
Blu-ray Disc Association has put a stake in the ground, but the broadcasters have not. We need to wrap it up this year and agree a standard [for broadcast 4K TV]."
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