The recent Pioneer announcement (see here) seems to have got some people thinking plasma is in a tailspin, despite other news such as Panasonic (with a far larger market share than Pioneer) opening a new plasma factory with a capacity of one million sets per month.
I thought it'd help if I shared some UK market figures from independent industry analyst, GfK, to show where we are right now:
Total number of TVs sold in the UK in 2007 - 8.6 million.
Amount spent on LCD TVs in 2007 in UK - £3.146 billion (to put that in context, the entire UK consumer electronics market was worth £8.9 billion for the year)
Amount spent on plasma TVs in 2007 in UK - £645 million (again, to put that in context, entire hi-fi separates market in same period was worth £200m).
In terms of units, LCD is outselling plasma three-to-one, but that fits in with the size issue (ie that only 25 percent of TVs sold are 32in+).
Plasma is still dominant at larger screen sizes - during December, for example, plasma outsold LCD by two to one at the larger screen sizes.
And one final interesting stat - of the TVs sold in 2007, 11 percent of the plasmas were bought online, and 14 percent of the LCDs: the rest were bought through standard shops.
Hope this is helpful!
I thought it'd help if I shared some UK market figures from independent industry analyst, GfK, to show where we are right now:
Total number of TVs sold in the UK in 2007 - 8.6 million.
Amount spent on LCD TVs in 2007 in UK - £3.146 billion (to put that in context, the entire UK consumer electronics market was worth £8.9 billion for the year)
Amount spent on plasma TVs in 2007 in UK - £645 million (again, to put that in context, entire hi-fi separates market in same period was worth £200m).
In terms of units, LCD is outselling plasma three-to-one, but that fits in with the size issue (ie that only 25 percent of TVs sold are 32in+).
Plasma is still dominant at larger screen sizes - during December, for example, plasma outsold LCD by two to one at the larger screen sizes.
And one final interesting stat - of the TVs sold in 2007, 11 percent of the plasmas were bought online, and 14 percent of the LCDs: the rest were bought through standard shops.
Hope this is helpful!