A mix of blatantly obvious statements, extremely general advice, and tosh:
[*]1/ Hi-fi amplifiers do sound the same to human listeners......[*]2/ Power output is important to avoid distortion at loud volume......[*]3/ When buying an amp and speakers, you don’t need to match the sound of the amp to the sound of the speakers.[*]4/ You can enjoy hi-fi music without spending a fortune......[*]5/ You need 100 watts per channel RMS @ 0.03%THD into average hi-fi speakers to fill a modest living room with loud music without clipping distortion......[*]6/ AV Amps do sound good with music in stereo direct mode. As good as a stereo hi-fi amp......[*]7/ Speakers make much more difference to the sound. Spend more on your speakers than your amp......[*]8/ Digital amps (Class D) sound just as good as Class A analog amps and they use much less power from the wall socket......[*]9/ You don’t need to spend £1000+ on an amplifier to enjoy high fidelity music......[*]10/ You only need to look at impedance specification when matching speakers to amplifiers. IE If your speakers are 2 ohm, can your amp drive a 2 ohm load?.....[*]11/ Choose your amp based on inputs, specification, features, looks, warranty and build quality. Ignore talk of tonality, musicality, pacing, richness, or vividness etc...[/list]
1/ His first blanket statement is too definitive.
2/ Obvious statement.
3/ Well seeing as amplifiers do sound different, just as speakers do, tonal matching is needed, either to produce a balanced tone or something that pleases personal preference. Plus, I've heard some speakers sound like garbage with some amplifiers - and that wasn't a power issue.
4/ Obvious statement
5/ A bit of a vague statement, depends on the "average speaker". But I'll give him the benefit of the doubt on this one, although not sure how you can be so specific regarding the distortion figure without a defined example.
6/ AV amps *can* sound good in Direct Mode (and even out of it). It *can* be as good as *some* stereo amps. There's a lot of variables here though, and also introduces the usual "all DACs sound the same" argument.
7/ Speakers can "make much more" instantly noticeable difference in quick AB demos to the sound to the average ear. To then go on and make a blanket statement about spending more on the speakers than amp is bad advice, in my opinion. It's exactly this sort of advice that finds users on AVF with high quality, demanding speakers costing £5k which they 'bought on a deal' being driven by £600 AV receivers.
8/ Obvious statement.
9/ Obvious statement.
10/ Taking impedance into account can be important, but impedance isn't necessarily the be all and end all in some cases.
11/ Choosing your amp on those aspects is important, some more than others. But again, some amp/speaker combinations just sound bland/dull/uninspiring/lacking etc etc. And going by his statement, don't use adjectives to describe the sound you're after, because they don't exist. Now describe the sound you're looking for!