Kogan challenges Currys & John Lewis regarding HDMI cables

[bigboss]

Kogan has challenged Currys & John Lewis to set up two of their “Premium 3D TVs” - one with their £100 HDMI cable, the other with the Kogan £4 HDMI cable, put them side by side and let their own spokespeople try and pick which one uses which cable. It has also offered a free HDMI cable to anyone purchasing a TV from Currys & John Lewis by simply emailing proof of purchase to cablecon@kogan.co.uk Details here: http://www.Kogan.co.uk/blog/2011/jul/7/kogan-throws-down-gauntlet-currys-john-lewis/

 

[professorhat]

I'd be very disconcerted by an HDMI cable manufacturer that states:

At Kogan we live technology, day-in day-out. We know that a HDMI cable simply transmits 1s and 0s

It shows a basic lack of understanding of how digital transmission works. Either that, or they're going the opposite direction and trying to make out the process is simpler than it is to confuse the public into trusting their own argument...

 

[Anonymous]

I'd be very disconcerted by an HDMI cable manufacturer that states:

At Kogan we live technology, day-in day-out. We know that a HDMI cable simply transmits 1s and 0s

It shows a basic lack of understanding of how digital transmission works. Either that, or they're going the opposite direction and trying to make out the process is simpler than it is to confuse the public into trusting their own argument...

They make the cables, so i think it's pretty safe to assume they know alot more about them than you do.

There is no argument, and the process is very simple, there's no big mystery, the only thing that confuses the public is the constant rubbish spouted by those with a vested interest in expensive HDMI cables, it's shameful..

 

[bigboss]

It remains to be seen whether Currys & John Lewis accept the challenge. I've always wondered....why don't shops put these HDMI cables on demonstration, like TVs, for customers to make their own judgment?

 

[Anonymous]

It remains to be seen whether Currys & John Lewis accept the challenge. I've always wondered....why don't shops put these HDMI cables on demonstration, like TVs, for customers to make their own judgment?

Shops don't demonstrate them because they too want to profit from the HDMI gravy train,

EDITED BY MODS - enough of the libellous and unfounded accusations, thanks

Digital deception will soon be exposed wherever it's being practised, and those that partook will have egg on their faces, and reputations to try to rebuild.

 

[TheHomeCinemaCentre]

It remains to be seen whether Currys & John Lewis accept the challenge. I've always wondered....why don't shops put these HDMI cables on demonstration, like TVs, for customers to make their own judgment?

Shops don't demonstrate them because they too want to profit from the HDMI gravy train.

Digital deception will soon be exposed wherever it's being practised, and those that partook will have egg on their faces, and reputations to try to rebuild.

Cynical but a nice turn of phrase...

We demonstrate and I would imagine many of my peers do as well. Despite forum opinion not everybody who is trying to make a living is out to deceive. This debate has run for years through speaker cable, optical cables, power cables and now HDMI - any minute now USB cables will be the talking point.

Just buy what makes you happy and all will be well.

 

[RodhasGibson]

Nicely put,agree with you. For me PQ and Build Quality share the same importance,so I am happy to pay a bit more to get both.without paying silly money of course.

It remains to be seen whether Currys & John Lewis accept the challenge. I've always wondered....why don't shops put these HDMI cables on demonstration, like TVs, for customers to make their own judgment?

Shops don't demonstrate them because they too want to profit from the HDMI gravy train.

Digital deception will soon be exposed wherever it's being practised, and those that partook will have egg on their faces, and reputations to try to rebuild.

Cynical but a nice turn of phrase...

We demonstrate and I would imagine many of my peers do as well. Despite forum opinion not everybody who is trying to make a living is out to deceive. This debate has run for years through speaker cable, optical cables, power cables and now HDMI - any minute now USB cables will be the talking point.

Just buy what makes you happy and all will be well.

 

[Frank Harvey]

They make the cables, so i think it's pretty safe to assume they know alot more about them than you do.

I think with some cable manufacturers, that's debatable. Some will just produce any cable as long as it makes a connection, with no research or interest in whether it makes any difference or not.

 

[Anonymous]

They make the cables, so i think it's pretty safe to assume they know alot more about them than you do.

I think with some cable manufacturers, that's debatable. Some will just produce any cable as long as it makes a connection, with no research or interest in whether it makes any difference or not.

What an odd statement to make. Any HDMI cable that is on sale here today has to conform to industry standards, from the £2 ones up to the £300 ones, they all have to be able to do what they were designed to do, so if the £2 cables measure up to industry standards, and the £300 ones do too, what differences could there possibly be between them? And what possible reason would there be for research? What kind of research?

 

[Anonymous]

Story also covered in the Mail.

http://www.dailymail.co.uk/news/article-2022949/HDTV-cable--2-leads-work-just-100-ones.html

 

[laserman16]

What an odd statement to make. Any HDMI cable that is on sale here today has to conform to industry standards, from the £2 ones up to the £300 ones, they all have to be able to do what they were designed to do, so if the £2 cables measure up to industry standards, and the £300 ones do too, what differences could there possibly be between them? And what possible reason would there be for research? What kind of research?

[/quote]

Of course they all conform, but of course some may also exceed industry standards.

 

[Anonymous]

What an odd statement to make. Any HDMI cable that is on sale here today has to conform to industry standards, from the £2 ones up to the £300 ones, they all have to be able to do what they were designed to do, so if the £2 cables measure up to industry standards, and the £300 ones do too, what differences could there possibly be between them? And what possible reason would there be for research? What kind of research?

Of course they all conform, but of course some may also exceed industry standards.

[/quote]Interesting notion, so some would be capable of giving a better picture than is actually on a blueray disc? A better picture than the industry can muster?

Perhaps if one bought a really really high quality HDMI cable it would create it's own alternate endings for movies too?

 

[Lee H]

Story also covered in the Mail.

http://www.dailymail.co.uk/news/article-2022949/HDTV-cable--2-leads-work-just-100-ones.html

Well if it's in the Mail.... Of course, this is an Australian company, so it's ony a matter of time before the mail runs a story about how immigrant cables are replacing our good solid home grown cables.

 

[Frank Harvey]

What an odd statement to make. Any HDMI cable that is on sale here today has to conform to industry standards, from the £2 ones up to the £300 ones, they all have to be able to do what they were designed to do, so if the £2 cables measure up to industry standards, and the £300 ones do too, what differences could there possibly be between them? And what possible reason would there be for research? What kind of research?

Many won't even pass 3D over anything more than 5m still.

 

[bigboss]

What an odd statement to make. Any HDMI cable that is on sale here today has to conform to industry standards, from the £2 ones up to the £300 ones, they all have to be able to do what they were designed to do, so if the £2 cables measure up to industry standards, and the £300 ones do too, what differences could there possibly be between them? And what possible reason would there be for research? What kind of research?

Many won't even pass 3D over anything more than 5m still.

That's true, but this doesn't necessarily correlate with the cost of the cable, right? I just want to see someone actually offering a demo comparing a cheap vs expensive HDMI cable. I'll let HCC know if I'm passing by Edinburgh, & Frank Harvey Hi-Fi if I'm near Coventry. An actual demo will be useful.

 

[Anonymous]

I'd be very disconcerted by an HDMI cable manufacturer that states:

At Kogan we live technology, day-in day-out. We know that a HDMI cable simply transmits 1s and 0s

It shows a basic lack of understanding of how digital transmission works. Either that, or they're going the opposite direction and trying to make out the process is simpler than it is to confuse the public into trusting their own argument...

I for one find Kogans honesty refreshing. An HDMI cable shouldn't cost more than about a tenner. In the end it does just send zeros and ones, if you put it basically. Consumers probably don't need to know about TMDS or HDCP etc.

I really hope they win this thing, and with any luck the megabucks HDMI cables which do nothing the sub £10 ones don't, will disappear.

 

[bigboss]

I really hope they win this thing, and with any luck the megabucks HDMI cables which do nothing the sub £10 ones don't, will disappear.

That will never happen. This debate has been going on for years, & will continue.

 

[Anonymous]

I really hope they win this thing, and with any luck the megabucks HDMI cables which do nothing the sub £10 ones don't, will disappear.

That will never happen. This debate has been going on for years, & will continue.

They may not disappear, but if enough people are made aware that they are pointless, then there wont be so many of them around, and people will have more money to spend on things that are worthwhile.

 

[Frank Harvey]

That's true, but this doesn't necessarily correlate with the cost of the cable, right? I just want to see someone actually offering a demo comparing a cheap vs expensive HDMI cable. I'll let HCC know if I'm passing by Edinburgh, & Frank Harvey Hi-Fi if I'm near Coventry. An actual demo will be useful.

Correct - I'm referring to cheap and expensive ones

 

[Ravey Gravey Davy]

Most powerful post of the month goes to the reply that was never made on this thread.

 

[Andrew Everard]

Most powerful post of the month goes to the reply that was never made on this thread.

It's usually the case...

 

[Ravey Gravey Davy]

Most powerful post of the month goes to the reply that was never made on this thread.

It's usually the case...

Probably- but it still doesn't lessen the impact to me in this case.(and it was specific rather than general)

 

[Anonymous]

This begs the question why is whathifi perpetuating the big HDMI cable rip off with reviews claiming certain HDMI cable generaly the expensive ones provides better pictures and sound over cheap HDMI cables.

 

[Andrew Everard]

Probably- but it still doesn't lessen the impact to me in this case.(and it was specific rather than general)

How very mysterious! Oh well, we'll let that one go, and move on, yes?

 

[Ravey Gravey Davy]

No problemo ,Mr E. Am moved on.