I looked at the Sony, problem I had was it really did look cheap, its not s prety set at all. The WHF guys (and gals) did point out it looked a bit cheap so I had that in mind. However, in the flesh, it is really an ugly set. I think with old CRT's being so bulky, you could get away with them looking a bit naff, but flat panels seem to be much more a piece of furniture as well as a TV if you see what I mean? Picture has alwasy been the most important thing, but with a flat panel it seems more i,portnat it looks at least a little bit nice.
I am now looking at the Panasonic TX-32LMD70 or waiting to see how much the new 80 models will cost as long as its out this month, cant keep waiting!