hi, obviously what hi- fi magazine is a very influential tool with regard to tv sales as there are many people who do not have shops nearby where tv viewing conditions are very useful ie.all tvs sharing one feed etc Influenced by tv,s with 5 star reviews many people are happy to buy on these reccomendations.We all realise that the best facilities are available to the team with regards to calibration.When reading the forum it is obvious that the amount of comments indicating pleas for the teams or any any other persons suggestions for settings indicates that although the tv has 5stars they are not seeing what the team are seeing and in varying degrees are unhappy.not everyone can either afford proffessional calibration or understand other software orientated ways of doing this.,Although when asked before, it was said in response by the team ,that we all have different viewing conditions, and publishing o f the teams settings would not be very usefull.I believe however that some of us would find them usefull as a starting point,with maybe a little tweaking,rather than people continually changing settings trying to acheive the excellent level of picture already viewed by What Hi - Fi.Your views as ever would be much appreciated.