TECHNICS RETURN

[audioaddict]

JUST seen that technics have now returned. I for one think this is great news and cant wait to hear the new stuff.

 

[MajorFubar]

Whoa...need to Google this.

 

[bigfish786]

a very expensive return !

it had better hit all the right notes.

 

[nsr1200]

looks nice, will be interesting to see how it performs

 

[matt49]

What is it? Google is for some reason not being my friend.

*scratch_one-s_head*

Matt

 

[chebby]

What is it? Google is for some reason not being my friend.

*scratch_one-s_head*

Matt

http://andreweverard.com/2014/09/03/technics-the-comeback/

 

[matt49]

http://andreweverard.com/2014/09/03/technics-the-comeback/

Thanks, Chebby.

The power amp looks quite sexy in a rather glacial way.

 

[bigboss]

http://www.whathifi.com/news/ifa-2014-technics-returns-high-end-hi-fi

 

[Frank Harvey]

This just goes to show the increasing popularity of two channel at the moment...

 

[MUSICRAFT]

http://www.whathifi.com/news/ifa-2014-technics-returns-high-end-hi-fi

Good to hear and the products look the part too

Nice one Panasonic

Thanks

Rick @ Musicraft

 

[drummerman]

No bamboo anywhere.

This project has failed before it has even started.

regards

 

[nopiano]

No bamboo anywhere.

This project has failed before it has even started.

regards

nor the turntable that would have made many happy...

 

[manicm]

A welcome return yes, but at those prices - even the lower range - I'm expecting Class A amplification. The best Technics amps in the 80s were thrilling affairs, here's holding thumbs.

 

[audioaddict]

i.m sure theyre range will expand to more affordable stuff..........im sure some of theyre early stuff was extremely hi end if you k on the vintagetechnics website the early power amps cost a blimmin fortune

 

[hifi_fan1]

I remember my first amp was a Technics SU-A600 MK2, not the best amp but it had outputs for 2 pairs of speakers, and one of those ran my PDR8 sub. Oh memories.........

 

[audioaddict]

cool stuff, i think its great that people havent forgot such a great brand. it was my dad buying a technics separates system in the very early 80s that got me into hifi and theyve been one of my fave rands ever since. theyre stuff just reeked of quality. my fave amp i ever had was the mighty technics sea 2000 prepower amp which i stupidly got rid of, i,d give anything to have it back

 

[matthewpiano]

Never saw Technics as a particularly high end brand but one that generally made decent kit, and I think they've missed a trick here.

To me, Technics is one of the few brands that could have the power to attract a more mainstream customer back to better quality hi-fi. They don't need to make a massive range like they used to, but a nice streamer/CD player/DAC in one box plus an integrated amplifier at around £400-£500 each with the right marketing could have a good run. No problem with then having a more 'statement' combination, but I think something relatively affordable made aspirational could have injected some vigour into the market.

 

[plastic penguin]

Think it's great for those who remember the brand first time round. Just concerned that they will find it tough at that end of the market, like so many other returnees: Audiolab entering the integrated market struggled at first, and only the shed load of money from their Chinese owners has meant survival. Sanui are another, at the budget end, struggled to find past glory, so much so their operations have been taken over another company AFAIK. There are many others...

Nevertheless, I wish them well in rejuvenated two-channel market.

 

[matthewpiano]

The Sansui that returned to the British market was never really Sansui. It was always effectively Mitchell & Johnson using a licensed trading name, trying to gain traction with a once well-known brand. No relation to the original Sansui Electric Co. in either ownership or designs.

What Panasonic have in the Technics brand is authenticity. It is the same company it always was and there are lots of people who had or wanted Technics systems as students in the 90s, who could well have their heart-strings tugged by an attractive but relatively affordable Technics set-up with modern features now. In some ways, the fact that Panasonic rested the brand for a few years, allied to the fact that it has a seperate identity to the rest of the Panasonic business (unlike Sony who have worn their brand out somewhat), helps it even further.

 

[manicm]

Technics are certainly ambitious. If memory serves 50k can get you a complete brand-new top of the range Linn Exakt streaming system. For less in fact.

 

[ID.]

Interesting pricing.

I wonder if they are going the

TEAC ---> Esoteric

Pioneer ---> TAD

Route and aiming for the high end or whether they will have a more affordable range under the Technics brand.

 

[Tzutzu]

IMO they've already gone the high end way with the 40,000 combo under Technics brand.

This approach (4,000 - 4,0000) could be in fact a good move. They are a well-known (if only for their turntables) brand and a low end product would have placed them among hundreds of others. This is not only a relaunch but also a statement. The time is right. We'll see if their move is the winning one.

 

[tinkywinkydipsylalapo]

60k is much too expensive

 

[ID.]

60k is much too expensive

I guess that means you aren't the target market.

 

[tinkywinkydipsylalapo]

But just thought I'd raise the 'how much???' by another 10k for good measure.