Sky Atlantic HD will be the new home for HBO...

[daveh75]

As per title

"Sky Atlantic HD is new home of HBO & Mad Men
[*] Sky Atlantic HD will exclusively house HBO's new slate as well as HBO Originals [*] Sky secure a life of series deal for exclusive rights to Mad Men from Season 5 [*] Sky Atlantic to showcase more of the best entertainment content from the US and UK [/list]
Sky today announced plans to launch Sky Atlantic HD, a new entertainment channel, in early 2011. Sky Atlantic will provide an exclusive home to some of the most hotly anticipated shows in television to customers throughout the UK and Ireland."
http://corporate.sky.com/page.aspx?pointerid=e9bfe9c2636c4ec28f66aea2494770f1

 

[tvmog]

daveh75:

• Sky secure a life of series deal for exclusive rights to Mad Men from Season 5

Depressing news. Watched "Mad Men" on BBC HD the other night.. No ad breaks, no rubbish logo ruining the HD picture, no cartoon trails for upcoming shows running along the bottom of the screen, and the end credits and music allowed to play to their conclusion without some idiot continuity announcer shouting all over them. Can't see any of that continuing when Sky gets its grubby paws on it.

I'm getting increasingly fed up with Sky's policy of letting terrestrial and public funded broadcasters take the initial risks and build up an audience for programmes such as "Mad Men", "24", "Lost" etc, and then grabbing them and putting them on subcription channels.

 

[Anonymous]

It makes total business sense to do this so that its UK audiences can grow before sticking them on PayTV. Shows usually arent as succesful here if their broadcast only on PayTV from begining

 

[Anonymous]

So will that be included as part of the HD subscription you think, or another extra Dave ??

 

[daveh75]

ricardo65:So will that be included as part of the HD subscription you think, or another extra Dave ??According to Sky...

"Sky Atlantic forms part of Sky's Variety Pack of basic channels, which is available to TV customers from £19 a month"

So from that, i presume there's going to be an SD version too, and the SD version requires the 'Variety' pack, and the HD version will require both 'Variety' and 'HD' packs