And the final stage of the upgrade is here.
Back from ATC factory visit today. Very interesting, informative and exciting!
First of all - the people.
It was very pleasant to be there. And it was not just because people were trying to be nice while selling something. They just are nice, I think. Everybody I met were very simple, straightforward, relaxed and open. My host showed and explained to me absolutely everything and answered any question I had in full technical detail without going for a moment into "marketing mode". There was absolutely no hype, pushing or corporate talk. It was like I was visiting a friend. And that is very rare these days. The place has a feel of a zero-stress working environment where a small group of people works together for many years.
The factory
It is very small. I expected it to be small but it is even smaller. It is basically a group of small basic country buildings, formerly (small) part of an airbase or something like that. Inside, after a smart and tiny reception, it is basically a set of rooms dedicated to parts of the manufacturing process, sometimes interconnected, sometimes not. Electronics, drivers room, coils room, cabinets etc. And a listening room, of cause. Check the pics below for visual impression.
The manufacturing
Another big impression here. Having read about ATC before I expected that there is basically a lot of manual work and making of things. But again I did not expect that they actually make everything almost entirely from scratch. For example, the wire for coils. They make the round-section wire into rectangular-section wire themselves by pulling it through a special machine that they have for decades. They actually wind and glue together the coil, glue spider to the coil, then the coil assembly to the diaphragm, then the diaphragm to the rubber rim etc. etc. Or take the magnet assembly - they take the ferrite for the magnet, fit it with the metal surroundings and then . actually magnetise the whole thing. They make the magnet a magnet. Although this is more a manufacturing requirement rather than some hyped-up purist audio effort - apparently, if you try to assemble a magnet that is already magnetised, it just snaps together in the wrong way and you are stuck. So they assemble it first then magnetise the whole thing, getting a few % of extra magnetic flux from all the additional metal to boot. The pcb's are collected and soldered manually. Well, I won't try to re-tell the whole tour, but you probably get the idea.
The demo
Well, the demo was the 50s classic active and 100s towers active, fed with 16/44 files of very familiar music from MacMini via Benchmark HDR.
Great, dynamic, fast sound. Basically, the impression is identical to the one described in the earlier 100s demo post. Note the sound can be a bit too sharp on some recordings (the "s" vocal sounds, if you know what I mean).
I have also decided that I will still need a sub, regardless of if I go for 50s or 100s as I am probably too used to it.
So, the order is placed. Now - a 6 weeks wait.
For the record: I am not in any way associated with ATC or the hifi industry. Purely a consumer. I do have permission from ATC to post the pics.