Correct. I was a Belden reseller... I could tell you some brands that we used to supply, but that would be really naughty....
Interesting thing about directionality. The problem when a cable behaves in directional manor is that it is having some effect- worst case diodic. If the signal is sensitive to the direction that the strands are drawn then this can be eliminated in manufacture by laying the strands or- more economically practical, the bunches of strands in consecutively countering directions.
And, yes, many (most) directional cables are directional depending on which way the arrows are printed. The trouble is most wire drawing is done in a different factory to where the extrusion is done. It is possible that the conductors have been wound from larger drums to smaller and perhaps again several times in order to make the conductor up. Therefore, by the time it hits the extrusion factory the chances are they have no idea which direction the conductors were drawn. And then the operator of the extrusion line might decide the bobbin the conductor is wound on is not suitable for the line he is using that day, and may rewind it in another direction....
And then the buyer for the cable is very unlikely to see that cable being made....
The good news is that when cable is drawn it is done by the ton, and when it is extruded it is done by the thousand metres, and so whoever is making a special conductor will have many thousands of metres of material, it will be consistent. That means, whatever way it is labeled, it will match its pair. Whether you are sensitive to directionality or not I will let you decide.
An interesting point about conductors is whether solid or stranded is best. This argument roared out of control in the 80's. Here's what is....When a high power (speaker) cable has few strands, the inter-strand emf causes vibration enough to dissipate energy at certain resonant frequencies. Solid core does not suffer from this. However, solid core does not have much surface area, and conductor surface area is where high frequencies get established easiest, so solid core wires tend to deliver marginally worse at higher frequencies- (increase propagation delay). However, this might be outweighed by the loss in the strands where few strands are used.
However, when very fine stands are used, the emf between each strand is reduced (by nearly the inverse square of the number of stands - so that's quite dramatic). Also, each time you double the stranding, you double the conductive surface area. Very fine stranded cable does not suffer vibration loss, but has superb conductive properties. In the eighties, they didn't have the technology to strand that finely....
On the other hand, when making cables it is easier to keep the separation between conductors consistent when solid cores are involved. With coarse standing the impedance becomes a little more unpredictable (solid core internet (CAT5 etc) cables outperform stranded on distance because of this....unless the stranding is very fine and the cores wound very precisely, then that can outperform solid core.
Just thought I would throw that in...