Is it over?

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It's in the article. ''Only three years ago, US medical company Masimo acquired those eight audio brands from high-end audio business Sound United for $1.025bn, although for over a year the writing was on the wall that it was looking to sell them on.''
Cheap Audio Man on YouTube did a video about it a few months back. I better not post it though.
 
I saw it, and he was exaggerating somewhat. He gets it wrong sometimes too - he predicted the demise of Sonos for example. And of-course Sonos has bounced back and is thriving.
Yes he gets things wrong a lot. He goes on about "opamp rolling" etc. It's mainly entertainment with some reality mixed in.
 
It is the future of Hifi (and present). Many brands would not survive on their own were they not part of a larger group.

Bose took over Macintosh, IAG successfully took over established old names. Some bemoan the 'loss of heritage' but I do not really care were stuff is made as long as it is good.
IAG did it how it should be done: keep the guts of the company where they came from and produce in cheaper countries. All the IAG gear is still developed in the UK (or other countries of origin) by the same people who worked for the original companies. It's the same with Volvo: Geely kept HQ and design team in Gothenburg, Sweden to keep de Swedish DNA). The owner of MG on the other hand....
 
I think it's better now it's owned by an audio company instead of a medical systems company that only bought the brands as part of a package deal with a company that owned some medical patents.
 

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