6 months ago this would have needed conveyor belts in shops to get them out fast enough. Missed the boat now.
I will probably buy one because it will integrate perfectly with what I do. But 90 percent of the 7" tablet buying public will have already bought something from someone else (Nexus, Samsung, Amazon etc.) by the time Apple get a reliable supply going.
They need to drop the secretive nonsense. I wanted a 7" iPad a long time ago. However, I have been seriously tempted to buy a 16GB Nexus 7 or Samsung Galaxy Tab 2 (7") two or three times in recent weeks/months because I couldn't be sure whether Apple were going to come up with an actual product or not.
If they'd made it clear that a smaller iPad would happen one day, then a lot of people would wait to see it before deciding.
Die-hard Apple fans will always wait for the Apple product (of course). But people like me - without rabid levels of loyalty - can get impatient and drop their cash in a competitor's pocket in the meantime.
It's not as if the concept of a smaller iPad was 'revolutionary' and it didn't deserve the insane levels of pre-launch secrecy. (Essential if you are going to launch something no-one ever knew they were going to want and no-one else has ever made before, but stupid if you are just going to launch a compact version of an existing product.)