We all have different tastes and expectations and although some people will drop £70k on a pair of speakers, I doubt they would really get a great deal more enjoyment, than from a pair of speakers, at a tenth of the price. I wouldn't buy the most expensive things, just because I could. I'm more utilitarian and discerning, wanting the best fit for me, regardless of cost. Bigger and more expensive isn't a guarantee of better sound quality and as I mentioned in another post, it comes down to aesthetics after a certain price point, with the bling factor and exclusivity becoming the most important things and for some people, sound quality becomes less important. These DALI KORE speakers use great materials and are incredibly well made, but is it really necessary? You can buy very expensive items these days, but isn't it a little materialistic and superficial, wanting to own very expensive items just for the sake of it? I've changed my stance on this recently and although we all like having nice stuff and I do have several nice devices, I have now realised there are more important things in life and buying stuff does not always lead to a happy life and contentment. I'm not convinced there are materials and production techniques available, that could justify such high price tags. Sound quality doesn't go on forever and neither does a person's ability to hear these differences. Audio quality and the acuity of human hearing are finite, but the price of speakers, does appear to be endless these days.