In the interests of objectivity (mostly an alien concept to WhatHifi, I know) maybe try some blind/ABX testing of lossy, lossless and hi-res formats.
Then maybe you'd realise SQ is mostly about the recording/mastering and not CODECs and bit rates!
Do they really need to though?
Even my 'couldn't-care-less' wife can hear the obvious differences between the same track streamed at different bit rates e.g the same track streamed on Spotify and Amazon (in hi-res).
The CODEC doesn't matter, not for lossless anyway. Lossy is, well, just that. It can quite literally never be as good as the source.
Of course recording and mastering has a huge impact on SQ but that's not what anyone is talking about here, and for the same master the differences in bit rate are pretty clear to even a novice.
So please tell us, how is that overpriced Spotify subscription going for you?