Turn off the dynamic mode and calibrate the screen properly as excessive contrast and brightness will make this problem far worse than it should be! Also keeping the tv in dynamic and not calibrating the screen will considerably shorten the life of any plasma screen, you will do the most damage to a plasma screen in the first 2-300 hours of viewing so proper calibration is absolutely essential and if you are getting IR this soon into the tv's life then there is a danger you could end up with images burnt into the screen although this is rare but it did happen to me so be warned!
Plasma is very different to LCD and calibration is essential to the life of your tv, also you should recalibrate every 6months as the black levels are subject to change over the life of the tv. For the sake of a few minutes with a calibration disc it really is worth it.
If you have no dvd's with THX optimiser on them do a google search and you will find plenty of alternatives out there and many free downloads that will do the same job.
Don't worry too much about IR at this point in the tv's life as it's to be expected to some degree untill the tv calms down a little as the plasma cells are at their most excitable for the fist 2-300hrs viewing.