G.Unit69:Is it worth the 149 quid difference over the 403? Also as you purchased it before the 24th you might be applicable for Sony VAT back if the TV was covered under the scheme.
I'd thought that, but I enjoy rugby and with the 6 Nations and the Rugby World Cup coming up next year I'd heard the 100Hz 503 was the better one to have. Other than that, they are identical. The reality now of course is that while Richer Sounds have the 403 on a 5 year warranty for £330, I've got the 503 for £449, thanks to JL refunding the £100 difference I paid extra on Christmas Eve, I get the VAT back which brings it down to about £380 and of course, I have the free Blu-Ray player they threw in as part of the deal. Kind of wins hands down methinks...yes, Richer Sounds are offering limited quantities of the same Sony (the BDP-S370) for about £70, but there's only 500 of them. I'm happy with my deal and the outcome.