£150 for the ep30 and £220 for the ep35 are fantastic prices for what you get.
I got my ep35 before Christmas and love it's performance - lucky sods getting it for £50 less with the 7 films
Yes, BD looks more "studio-healthy" at the moment, but I'm guessing there are lots of people out there like me who primarily wanted a great upscaler and the opportunity to dabble in high-def. Even if Paramount/Universal went BD this year, I suspect I'll leave it another twelve months before I'm happy that BD is going to be a success and that there are players worth buying.
If the PS3 had the XBox's games I might have been slightly tempted but prob not - I've seen SD upscaling from my brother's PS3 on my plasma over Xmas and it's just not as good as the Tosh.