Running cables in walls is a pain. Cutting the channel in the wall ("chasing") makes a dreadful mess. Even if you are using a fancy disc cutter with dust extraction, you should expect the room to be filled with dust, and unless you seal the doors, the rest of the house as well. The walls chased will need patch plastering and re decorating.
If you do decide to go the chased route, then counduit is a good idea as it protects the cable, and allows later changes to be made. Don't use plug/socket faceplates, use brush plates and keep the speaker cable a continuous length. It is a good idea to avoid putting extra plugs and sockets in the speaker cable chain.
Unless your heart is set on this, I would use some form of trunking along the skirting.
By the way, unless you have lots of soft furnishings, carpets and bookshelves, a bare wood floor is not an ideal environment in which to expect decent results.